In this episode of the Onsite podcast, host Brandon Fuchs welcomes Michael Bernoff, founder of the Human Connection Institute. The conversation explores the critical role of communication and influence in the contracting and construction industries. Michael shares valuable insights on how contractors can better manage client expectations, handle pricing objections, and build stronger client relationships. He emphasizes the significance of using the right language and understanding client psychology to deliver exceptional service. Michael also shares personal stories and practical tips from his experience, making this episode a must-listen for professionals looking to elevate their business practices.
In this episode of the Onsite podcast, host Brandon Fuchs welcomes Michael Bernoff, founder of the Human Connection Institute. The conversation explores the critical role of communication and influence in the contracting and construction industries. Michael shares valuable insights on how contractors can better manage client expectations, handle pricing objections, and build stronger client relationships. He emphasizes the significance of using the right language and understanding client psychology to deliver exceptional service. Michael also shares personal stories and practical tips from his experience, making this episode a must-listen for professionals looking to elevate their business practices.
Chapters
Connect with Michael Bernoff
Website: https://michaelbernoff.com/
Instagram: https://www.instagram.com/michael_bernoff/
Buy his book “Average Sucks”:
https://averagesucks.myshopify.com/products/average-sucks-book-tee